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Top 5 Tools To Use When Building A Highly Accurate B2B Lead List

Building a prospect or lead list is one of the most important aspects of B2B lead generation. It is a sweet science that needs to be done right, a perfect blend of ingredients coexisting to make a very tasty stew of revenue. However, when doing B2B prospecting, most companies do it wrong. They tend to believe the false notion that there is a tool that can fit all shoes and can cover every aspect of their B2B prospecting needs. To put it bluntly — such a tool does not exist and whoever says it does is probably lying, or is a very bad affiliate marketer. However, by mixing several tools, leveraging software, and building scalable processes you can definitely reach the B2B prospecting nirvana. In today’s article, we will go over five of the best tools or software to use when building a B2B lead list. Let's begin:

LinkedIn Sales Navigator

Cost: Starts at US$79.99/month

LinkedIn is the world’s largest professional network and probably one of the top channels for B2B outreach... and rightfully so. If you're a B2B company and you’re not on LinkedIn, then you’re not a B2B company. LinkedIn is perhaps one of the most powerful tools by itself to do B2B prospecting, but getting that LinkedIn Sales Navigator subscription is pretty much like adding steroids to an already prime physique. You’ll have access to many cool and useful features including Inmails, better search filters, and the option to sync with your CRM, to name a few. At a starting price of US$79.99/month, it is relatively cheap compared to the huge value you can get from it.

You can find out more about LinkedIn Sales Navigator by visiting their website or clicking this link.


Cost: Starts at US$295/month

BuiltWith is a very interesting tool because of its equally interesting twist. With this tool, you can extract and create prospect lists from websites that use certain technologies. For example, if you are a B2C marketing agency looking to land more e-commerce clients, you can use BuiltWith to filter websites that use Shopify and then narrow down your search based on monthly revenue or even the industry they operate in. Once you have this list ready, feel free to import it to LinkedIn Sales Navigator so you can then find the contact information of their decision-makers. BuiltWith starts at US$295/month and includes two keyword searches, detailed reports, and CRM integrations. Definitely, a must if you are into B2B prospecting.

You can find out more about BuiltWith by visiting their website or clicking this link.


Cost: Starts at US$99/month

UpLead is a B2B database providing sales and marketing teams with highly accurate contact information of relevant decision-makers in their industries. This tool is especially useful if you’re looking to launch cold-emailing campaigns and need a contact list to start. It does have its pros and cons, though. On the positive side, UpLead’s database is 95% accurate, so you can skip the likes of tools like ZeroBounce to avoid those extra email verification costs. However, Uplead is a bit on the high-end side, as far as pricing goes. Their pricing starts at US$99/month for 170 credits, though they have a 5 credit free trial in case you want to test the waters first. If you can afford this tool, it is definitely recommended.

You can find out more about BuiltWith by visiting their website or clicking this link.


Cost: Starts at US$5

If you are starting out and can’t yet afford tools like UpLead, don’t worry, we have a solution. Fortunately, we live in a global economy and you can pretty much connect with talent anywhere in the world. Imagine hiring someone in the Philippines that will charge you 10 times less and will do an equally good job at it. Introducing Fiverr, the freelancing platform that will help your team reduce their B2B prospecting costs. With Fiverr, you can find top-performing specialists and data miners at incredible rates that start at just US$5. You can even use this platform to purchase B2B lead lists that those freelancers scraped from other tools like UpLead and BuiltWith. However, you must always remember the golden rule of hiring online talent: reviews matter. Don’t hire a new freelancer when you can keep it safe by hiring one that has stellar reviews from other B2B companies just like yours.

You can find out more about BuiltWith by visiting their website or clicking this link.


Cost: Starts at US$15/month

B2B prospecting is great and so far, every tool we’ve mentioned will definitely pay dividends if you use them correctly. However, to use them correctly you must first determine how to keep track of your databases, your outreach, and results generated from them. You don’t want to make the dumb mistake of contacting a prospect twice or pitching the same company the same thing on the same week. That is a recipe for disaster. Thank God humans learn from their mistakes and the B2B world learned from theirs, which is why we now have CRMs like Pipedrive to help you streamline your outreach. Pipedrive starts at US$15/month and includes a 14-day free trial, no credit card is required.

You can find out more about BuiltWith by visiting their website or clicking this link.

Now you have the tools you need to give yourself a head start in building that awesome B2B lead list for your outreach. What are you waiting for?

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